SMS
marketing was started in early in 2000 in USA, United Kingdom and some parts of
Asia. Every message text can read in 4 minutes and making people high
convertible. Mobile text message
marketing seems to be logical and most advance king of marketing for business
society. Many marketing companies do not appreciate the rewards that I will
sketch with this article.
SMS
marketing is synergistic,
personalized and also has a quick impact. Whenever people are using promotional
strategies, sms marketing will generate strong and solid business in sale.
Mobile
Text Message marketing is complete and better marketing solution for global and
local customers who want to promote their services and products. SMS marketing
provides an incentive that increase loyal customers. Retailer can send their
messages to opting in and opting out subscribers with awards, coupons code.
Here are the following advantages of sms marketing.
Advantages
Personal Form of Communication
Higher Response Rate
Send message to group and many people
Send message to group and
many people
Mostly
people think they can send their offer, promotions, coupons message to thousand
of customer with the single press of send button. Every message receiver can read this message
in few minutes and many readers convertible into customers. On other side many
email goes in spam option and people did not read spam emails and convertible
ratio of emails are too low. This kind of marketing allows t contact directly
customers that could be busy in seminars, office meetings and having traffic
problem.
Higher Response Rate
SMS
marketing is one of the good marketing strategies that have higher open and
response rate. The open rate percentage
of email marketing is 5% but sms marketing has 98% open rate, most of them are
convertible on business services.
Personal Form of
Communication
Most
of customers who have opt-in facility from your text message will use their own
personal mobile number to where they can receive message from family and
friends, it means your message with send the same time and attending. One the
other side your customer will soon become combusted by the irrelevant messages
as their family and friends. Business man needs to test or read the results and
you can avoid violation the trust of customers.
Effective for local
marketing
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